MSP Prospect Database for a US Managed IT Provider

Project Overview

A US-based managed IT services provider needed a verified database of SMB decision makers to launch their managed cybersecurity retainer program. We researched companies with 50–500 employees across their target metro areas, identified the IT director, vCISO, and operations leadership at each account, and verified every contact through multi-channel validation. The final list contained 1,240 verified decision-maker contacts with direct dials and validated emails. The client's SDR team reached a 32% reply rate on the first cold campaign, and 3 pilot contracts were signed within 60 days of list delivery.

Results